February 19, 2024
Parents in the U.S. start signing their kids up for soccer as early soon as they can kick a ball. Ted Lasso has garnered 25 billion viewing minutes since it was released in 2020. But soccer was...
February 7, 2024
Why are we publishing "Leveling the Court" today? Today happens to be National Girls and Women in Sports Day. And this month is Black History Month. But, in the racquet world, every day should...
February 1, 2024
When 5,000+ people (consumers and industry) gather in Miami from March 24th to 26th, they'll be dazzled by current and future trends across a wide range of courts and tables -- tennis, pickleball,...
January 25, 2024
Golfers often travel to domestic and international locations to view and play the game. It's a $22B+ industry, expected to grow to $42B by 2030. Sports tourism is a booming industry that...
January 22, 2024
Both commercial and residential real estate pros are reaping the benefits of the racket sports boom.  Every month, 130 new courts are being built in the U.S., just for...
January 17, 2024
In 2023, we saw a boom in the opening of massive pickleball complexes throughout the U.S. Empty shopping centers and office complexes are being repurposed to include courts. Among the emerging...